Dub vs Bitly

Learn how Dub compares to Bitly and why Dub is the best Bitly alternative for all your marketing needs.

Migrate from Bitly

Dub is a modern, delightful take on link management

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Create custom short links that match your brand and stand out from the crowd, with free custom domains on all plans. Learn more

Dub vs Bitly
at a glance

Dub is the #1 alternative to Bitly.
With Dub, you get a more powerful and intuitive link management platform at a fraction of the cost.

Compare plans Find the perfect fit	Pro	Growth
Monthly pricing How much it costs per month ↗	$19/mo	$29/mo
Monthly links / QR codes How many links / QR codes you can create per month ↗	1,000/mo	500/mo
Advanced analytics Access country, city, device, OS and referrer data ↗
Analytics data retention How long your analytics data will be kept on the platform	12 months	4 months
AI insights AI-powered insights & reporting for your link analytics ↗
Custom domains Create branded short links with your own domain ↗	10 domains	1 domain
Teammates & user management Number of teammates you can invite to join your workspace ↗	5 users	1 user
UTM builder Easily build UTM links with a nifty UTM builder ↗
Change your link destination Update the destination URL of your short links	Unlimited	10/mo
Custom link previews Customize how your link appears on social media with the help of AI to improve conversion rates ↗
Shorten links on a subpath Set up redirects on a subpath of your domain (acme.com/r/:path) ↗
Query parameter passing Passing custom query parameters to the destination URL ↗		Only on Enterprise
Developer SDKs Best-in-class developer SDKs for programmatic link creation ↗
Beautiful, intuitive UI No complex, confusing dashboards.
Open-source Own your data by hosting on your own infra ↗

“

I've used platforms like Bitly for years, and Dub is hands down the best.

Ian Mackey

Vice President, Scicomm Media

“

Dub Analytics offers a level of detail I've not seen in on Bitly or any other link platform – not only is it much more accurate, but it also lets me filter my analytics and create reports with AI.

Read the case study

Christian Taylor

Owner, Craylor Media

“

Dub is one of my favorite new tools in our tech stack. Thanks for freeing me of Bitly.

Paul Elijas

Chief of Staff, Augment.org

“

Dub is the perfect Bitly alternative. We instantly switched all our links to it since the early days and have never looked back.

Read the case study

Pranav

CEO, Chatwoot

“

Bitly was far more complicated than necessary. We simply needed a straightforward service to create branded short links, and Dub is perfect for that.

Read the case study

Sebastian Mellen

CEO, Cerebrum

Migrate in 3 minutes

Switching from Bitly to Dub is effortless. Migrate your links in a few clicks and enjoy better features and analytics. Make the move to Dub today and take your link management to the next level!

Migration Guide

Step 1

10 seconds

acme.com

domain.com

example.com

Step 2

Select the domains and links that you want to import.

20 seconds

Imported 5,044 links from Bitly to Dub!

Step 3

Sit back and watch the magic happen. Dub will import all your links over.