Changelog

Our Stripe integration now supports tracking free trials as lead events on Dub. This is useful for tracking trial activations as part of your attribution flow.

Optionally, you can also configure the integration to track the provisioned quantity in the subscription as separate lead events.

Learn more about how to track free trials with our Stripe integration.

We've just added 2 new workspace roles to Dub for improved security and better collaboration with your team:

• Viewer Role: For teammates who need visibility into links, analytics, and partners without being able to make any changes.
• Billing Role: For finance teammates who are responsible for partner payouts and managing billing information.

As an added bonus, we also revamped our workspace invitation flow to be more intuitive and informative to new users.

Learn more about how roles and permissions work on Dub.

We've added several new metrics to help you measure partner performance on Dub (all of which are sortable as well):

• Earnings Per Click (EPC)
• Average Lifetime Value (LTV)
• Conversion rates (click → lead, click → conversion, lead → conversion)
• Return On Ad Spend (ROAS)

On top of that, we've also added a way to filter and visualize your program analytics by partner group (a long-awaited feature request).

You can now see aggregated click and conversion analytics for your folders, link tags, and domains on Dub.

This gives you a clearer view of what’s performing best across your various campaigns, tagged links, and custom domains.

Learn more about how to use Dub Analytics to better understand your campaign performance.

You can now create discount codes for your partners on Dub.

This is useful for podcasters, streamers, and short-form content creators to easily promote your product – without needing to use a referral link.

Learn more about creating partner discount codes on Dub.

Each partner in your Dub partner program now has a dedicated page with built-in comments support.

You can use this page to:

• manage partner links
• view partner performance / rewards
• discuss partnership details with your team

Learn more about how to manage your program partners on Dub.

You can now customize your program application form to collect the right information you need from partners that are interested in joining your program.

Here are some field types that you can create with our new application form builder:

• Short text
• Long text
• Dropdown
• Multiple chioce
• Website and socials

Learn more about how to customize your program application form with Dub Partners.

You can now customize the referral links on a group level for your partner program.

This lets you set:

• Default referral links that are created for each partner when they join a group
• UTM parameters that are automatically applied to all partner links in the group

Learn more about configuring referral links for your partner groups.

You can now use our new Messaging Center to communicate with partners in your Dub partner program. Partners get notified via email and can respond to your messages in real-time.

This is useful for discussing any program-related inquiries or for negotiating partner rewards.

Bonus: We also show a "read status" indicator on each message – either when the partner opens the message via email, or views the message in the app.

Learn more about messaging your partners on Dub.

You can now create advanced reward structures for your partner program on Dub.

This lets you create powerful tiered rewards that are:

• Geo-specific – giving a higher reward for US customers vs RoW (Rest of World).
• Product-specific – giving a higher reward for Team vs Personal plans (to drive higher ARPU).
• Performance-based – activate a higher rev-share percentage when partners reach certain revenue milestones.

Learn more about how to create advanced reward structures and conditions on Dub Partners.