In today's day and age – especially with the rise of AI – the best ideas and products are no longer sufficient to rise above the competition and become a category leader.
What works is having a powerful distribution network that can produce consistent, repeatable, and profitable results – ideally on autopilot. A good example of this is a product-led partner program – be it a referral or an affiliate program.
Think Dropbox's famous "Refer a friend" program, or Framer's beloved Partner Program that generates $8M worth of payouts annually.
This is where Dub Partners comes in.
With Dub Partners, you can build powerful, scalable referral and affiliate programs with 1-click global payouts and white-labeling functionality.
What you get with Dub Partners
Dub Partners is built on top of our enterprise-grade attribution infrastructure that powers 100M+ click and conversion events on Dub every single month.
Here's what you can do with Dub Partners:
- Create flexible reward structures (pay-per-click, lead, sale) tailored to each partner
- Send payouts globally in 1-click – with tax compliance included
- Offer dual-sided incentives to users who sign up through your partners
- Generate a program landing page with AI to drive partner signups
- Embed a white-labeled referral dashboard inside your app
Let's dive into each of these features.
With Dub, you can create advanced pay-per-click/lead and rev-share reward structures to drive partner engagement and revenue.
| Reward type | Description |
|---|---|
| Click-based (pay-per-click) | Rewarding partners for driving clicks to your product – similar to how Google Ads' pay-per-click works. |
| Lead-based (pay-per-lead) | A more effective alternative to pay-per-click, where you reward partners for leads generated (e.g. demo requests, free trial signups, etc.) |
| Sale-based (pay-per-sale) | This is the most common reward type, where you reward partners for driving sales to your product either via a rev-share or fixed-price commission. |
Learn more about how to create partner rewards on Dub Partners.
Dub Partners supports 1-click payouts to your partners worldwide.
If you're running a partner program with hundreds of partners, instead of manually sending payouts to each partner, you can use Dub to pay your partners in one click – with tax-compliance built in.
We also provide invoices for each payout, so you can easily track your spend and reconcile your payments.
With Dub Partners, you can create dual-sided incentives for your affiliate/referral programs, which give special discounts to customers who sign up via a referral link.
This can drive powerful word-of-mouth growth as partners are more likely to share their link if it gives their audience/user base additional discounts, and on the other hand, their users are more likely to click on their links as well if they're getting a special deal.
Learn more about creating dual-sided incentives for your partner program.
You can also use our intelligent AI landing page generator to create a compelling, branded landing page for your program to drive partner signups.
Learn more about how to create a branded landing page with Dub Partners.
One of the unique features of Dub Partners is the ability to embed a white-labeled version of the partner dashboard directly inside your application.
This allows you to seamlessly onboard your users to your referral program – without them needing to leave your app and sign up on a third-party platform.
Read the guide on how to set this up, or check out this open-source example app that shows the white-labeled referral dashboard in action:
View example app ↗
Get started with Dub Partners
Over the last 9 months, we've been beta testing Dub Partners with world-class companies like Framer, Superhuman, Granola, Tella, and many more – tracking over $9M in affiliate revenue to date.
Today, we're excited to share that Dub Partners is now generally available to all Dub customers on the Business plan and above.
To get started, check out our quickstart guide and sign up for a Dub account to create your partner program today.
View quickstart guide ↗
You can also check out our new Partners page to learn more about Dub Partners.
